(Download) "Global Market Entry" by Christopher Nagel ~ eBook PDF Kindle ePub Free

eBook details

Title: Global Market Entry
Author : Christopher Nagel
Release Date : January 28, 2012
Genre: Business & Personal Finance,Books,
Pages : * pages
Size : 596 KB

Description

This book is intended to assist managers newly assigned to meaningful international responsibilitiesthose with established positions, but looking for a primer on market-entry strategies, trade documentation, and the protection of a firms international cash position. This short pragmatic text guides managers through the fundamental decisions necessary to access and serve new markets. The text also serves as a reference for the more granular issues of trade finance. In the context of increasing levels of globalization and cross-border competition, the focus is on how managers can best position their firms for long-term sustainable profitability.